We’re more than just a restaurant — we’re also a full-service catering team. Whether you’re dining in at our brick-and-mortar, planning a wedding or special event, or picking up dinner for the family, our goal is simple: to be your first choice for high-quality BBQ done right. We’re committed to great food, genuine hospitality, and an experience that keeps you coming back for more.

At Yellow Rose BBQ, we’re bringing an authentic craft BBQ experience to the heart of Jacksonville, Florida. Rooted in bold, one-of-a-kind Texican flavors, we specialize in slow-smoked meats and craft specialties served up in historic Mandarin.

meet the founders

Andrew Zelade (Co-Founder and Pitmaster), was born and raised in Austin, Texas, and immersed in BBQ culture from an early age. Influenced by his father’s writing on Texas history and barbecue, Andrew got his start at the legendary John Mueller’s before working at several Texas Monthly Top 50 BBQ spots, including Terry Black’s and Hurtado, along with Rollin’ Smoke in Austin. His experience and deep respect for the craft shape the flavors behind every smoke.

Anthony Hashem (Co-Founder) is a Jacksonville native and third-generation restaurateur. He founded the viral brand The Happy Grilled Cheese in 2013 and expanded it to Austin in 2019. During Austin’s entertainment boom, he also became co-owner of Sunset Strip Comedy on historic 6th Street. His time in Texas fueled a passion for authentic BBQ and the drive to bring those flavors back to Jacksonville.

Together, they blend Texas BBQ tradition with hospitality and community, creating Yellow Rose BBQ.